Let’s Make Our Roads Safer For Everyone.
WHO ARE WE?
Project Look Out is a road safety campaign powered by the creative ingenuity of graduate students in Harvard Medical School's Master of Science in Media, Medicine, and Health Program. It is supported by a grant from General Motors.
Our Goals
Distraction, inattention, and inadequate surveillance of the road environment are major contributors to U.S. crash fatalities and serious injuries. People of color living in under-resourced urban neighborhoods account for a disproportionate share of the casualties. Project Look Out, through an interdisciplinary approach to research and media advocacy, wants to help make our roads safer for all road users.
Goal 1: Increase public awareness of evidence-based strategies to reduce the human toll of serious traffic crashes through innovative road engineering, advanced safety technologies, enlightened public policies, and improved behavioral practices on the part of all road users.
Goal 2: Draw special attention to a key factor in road safety: the maintenance of a high level of situational awareness by all road users.
Goal 3: Promote social justice by spotlighting the needs of underserved populations that experience a disproportionate share of deaths and serious injuries on the Nation’s streets and roads.
Our Sponsors & Collaborators
Let’s Work Together
We’re always looking for new opportunities and partnerships! Please get in touch and we will get back to you shortly! Let’s be creative together.